Mondelez World Travel Retail makes senior marketing appointments

Mondelez World Travel Retail makes senior marketing appointments

Dogus Kezer: 17 several years of client items working experience

Mondelez Globe Vacation Retail (WTR) has named Dogus Kezer as Affiliate Director Class Marketing and Beatriz De Otto as Head of Purchaser Promoting. Both Kezer and De Otto report immediately to Mondelez Environment Vacation Retail Running Director Jaya Singh.

Commenting on the appointments Singh stated: “Dogus and Beatriz be a part of an fantastic management team, who have managed a revolutionary spirit all through the Covid-19 time period and have an fascinating pipeline of initiatives in spot to travel equally the business’s good results as very well as the channel’s restoration forward.

“Mondelez WTR is influenced to create refreshing chances to delight returning travellers by our revolutionary goods and ground-breaking activations. We are united, energised and ready to tackle the worries to assure that we emerge #StrongerTogether and unlock new places of growth.”

Kezer’s appointment was efficient from 1 August. He replaces Irina Tabaranko who has been named Affiliate Director, M&A Job Promoting for Mondelez Worldwide.

Kezer who has beforehand Promoting Guide for Gum & Sweet for Central Europe, delivers 17 yrs of FMCG sector expertise to his new function at Mondelez WTR.

Beatriz De Otto prospects consumer internet marketing as Richard Houseago moves to a new function

In addition to his obligations as Affiliate Director Category Internet marketing, he will guide the promoting initiatives for the chocolate, biscuits, gum and sweet categories for Mondelez International’s Swiss small business unit. He also stays the vital get hold of for the gum and candy categories in Central Europe.

In his new job, Kezer is charged with driving the relevance of Mondelez’s category leaders and hook up with a new technology of travelling consumers.

De Otto’s appointment was helpful 1 September. She succeeds Richard Houseago who has been named as the Worldwide Ecommerce Buyer Manager MEU.

(Remaining) Irina Tabaranko has been named Affiliate Director, M&A Venture Internet marketing for Mondelez International, whilst (proper) Richard Houseago is Intercontinental Ecommerce Shopper Supervisor MEU

De Otto was previously Senior Company Development Manager for Dufry and Lagardère, where she steered business enterprise with two of the company’s essential retailer companions by way of the COVID-19 crisis. In her new function as Head of Consumer Marketing, De Otto will direct international customer marketing and advertising method growth and promote vital advancement initiatives. She will also collaborate cross-functionally across inside stakeholders and main retail companions.

De Otto joined Mondelez Environment Vacation Retail in 2012 and offers a wealth of expertise in both of those professional and in-keep roles. As Head of Customer Advertising, she will generate the company’s in-keep agenda, assist channel recovery and be certain potential progress.

Singh extra, “We thank Richard and Irina for their remarkable contributions to both of those our small business device as nicely as to our distinctive travel retail channel. Their management and dedication to innovation have been integral to Mondelez WTR’s achievements as group leader as very well as to enable the company to navigate the pandemic alongside our valued associates. We would like them the pretty greatest on their new adventures.”